It’s dinner time at Hudson Grille in midtown Atlanta and a local supply chain tech firm called ketteQ is hosting a meet and greet, featuring Georgia Tech’s group of running backs.
A new NIL agreement allows the company to use of the name, image and likeness of these college athletes for marketing purposes. Among them are Dontae Smith and Dylan McDuffie.
“Being in Atlanta, being in a big city, you’re open to a lot of NIL opportunities here,” Smith said.
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