When people are looking for abortion services, they often turn to Google, searching a phrase like “abortion clinic near me” or “planned parenthood.”
Yet the ads they’ll see at the top of the Google search results are often not abortion providers at all, but instead misleading ads for anti-abortion “crisis pregnancy centers” — facilities that use various tactics to dissuade or delay pregnant people from getting an abortion.
Any delay or confusion can have serious consequences: Strict bans in much of the country mean people seeking surgical abortions may have to travel hundreds of miles, and ordering abortion pills by mail can be legally thorny.
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