There’s a new sponsorship category for sports teams: disinfectants.
The ongoing COVID-19 pandemic has made cleaning and safety a top priority as fans return to live sports and entertainment venues.
That’s why the Atlanta Hawks and State Farm Arena agreed to a multi-year partnership with Clorox Co. (NYSE: CLX). The manufacturing company will be the team’s first official cleaning and disinfecting product partner. Terms of the deal were not disclosed.
Read this story now for free
To continue reading, sign up for our newsletter and get unlimited access to WABE.org
You can select your preferences for news and local content. We will never share your email address. Learn how your newsletter sign-up will support WABE and Public Media
