Business

IHOP Plans New Fast-Casual Concept In Atlanta

Flip’d is set to debut in Atlanta in spring 2020.
Flip’d is set to debut in Atlanta in spring 2020.
Credit Rendering courtesy of IHOP restaurants
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IHOP will roll out a new fast-casual concept in Atlanta next spring.

Flip’d, set to debut in spring 2020, will feature an all-day menu inspired by IHOP favorites and focus on to-go, delivery and technology, according to an announcement.

The menu will include freshly made breakfast foods and beverages as well as popular lunch and dinner items, including the brand’s steakburgers and buttermilk crispy chicken. Other menu features include a build-your-own pancake bar, made to order breakfast burritos and bowls, egg combos and grab-and-go salads and wraps.

Rendering of IHOP's new concept restaurant, Flip'd
Upon entering Flip’d, visitors can order from a digital kiosk or directly at the counter. Guests will also be able to order their food online in advance and pick-up their items from a designated to-go area or have it delivered, according to the announcement. Catering will also be available. (Rendering courtesy of IHOP restaurants)

Read the full story at Atlanta Business Chronicle >>

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