By the time someone clicks “buy” on Amazon, Jenny Freshwater’s team has probably expected it.
Freshwater is a software director in Amazon’s Supply Chain Optimization Technologies group. Her team forecasts demand for everything sold by Amazon worldwide.
This task, into which NPR got exclusive insight, underlies the entire Amazon retail operation. And it’s central to Amazon’s wooing of some 100 million people who shell out up to $119 a year for a Prime subscription, which guarantees two-day shipping.
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