WABE’s Refreshed Brand

As Atlanta’s choice for NPR, WABE is the hub for culture, news and conversation.  We are committed to bringing you programming that expands your understanding of the world around you. Whether it is Morning Edition, stories about the Bellwood Quarry or a compelling interview with singer-songwriter Margo Price, WABE is dedicated to bringing you stories that inform, inspire, entertain and educate.

Because our passion for this is stronger than it has ever been, we are excited to reveal a refreshed brand that reflects our award-winning journalism and immersive storytelling.

The new WABE logo is more active and fluid. It represents the two-way conversation that we’re committed to having with our community while still paying homage to its roots. Our new tagline, “Where ATL meets NPR,” captures the essence of the service that we provide and the people that we serve.

But don’t just take it from us – our video reveals the passion and people behind the voices that you know so well.

At WABE, our goal is to create a more informed, enriched, connected Atlanta community through our uniquely Atlanta storytelling.

Thank you for your support.