Zero Emissions Group Includes Atlanta-Based Southern Co., Predicts Transition To Electric Cars By 2030

The “Zero Emission Transportation Association,” or ZETA, believes all new cars by 2030 could be completely electric.

Kirsty Wigglesworth / Associated Press

If a coalition of businesses invested in zero emissions vehicles gets its way, your next new car won’t have an engine.

The “Zero Emission Transportation Association,” or ZETA, believes all new cars by 2030 could be completely electric.

One of the big companies behind the push is also a big emitter of greenhouse gas: Atlanta-based Southern Company, which owns Georgia Power.