Meta unveiled an app to rival Twitter on Wednesday, appearing to target users looking for an alternative to the social media platform owned — and frequently changed — by Elon Musk.
Called Threads, the new offering is billed as a text-based version of Meta’s photo-sharing app Instagram that the company says provides “a new, separate space for real-time updates and public conversations.”
The app went live just after midnight Wednesday in the U.K. in Apple and Google Android app stores in more than 100 countries including the U.S., Britain, Australia, Canada and Japan. Early celebrity users include chef Gordon Ramsay, the pop star Shakira and Mark Hoyle, better known as the YouTuber LadBaby.
Read this story now for free
To continue reading, sign up for our newsletter and get unlimited access to WABE.org
You can select your preferences for news and local content. We will never share your email address. Learn how your newsletter sign-up will support WABE and Public Media
