Updated 11:35 a.m. Sep. 20 with portions of a statement from Ticketmaster in response to the CBC and Toronto Star‘s reporting.
A team of Canadian journalists — from the Canadian Broadcasting Corporation (CBC), a public radio and television broadcaster, and the Toronto Star newspaper — reported on Wednesday that Ticketmaster, the live-event box office behemoth, has developed a secret tool called TradeDesk that assists professional “scalpers” to resell tickets in ways that would seem to violate Ticketmaster’s own rules — and from which Ticketmaster would ostensibly benefit.
Two of the journalists went undercover with hidden cameras and posed as professional resellers to attend Ticket Summit 2018, a trade convention held in July at Caesars Palace in Las Vegas. A CBC journalist also obtained access to an online video conference demonstration of the TradeDesk platform back in March.
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