Multiple studies have shown that millennials and members of Gen Z are drinking less alcohol than previous generations. Sales of non-alcoholic beverages and cocktails have become increasingly popular in recent years. “City Lights” producer Summer Evans recently learned about an Atlanta-based beverage company that’s serving up an alternative, and she spoke with Cory Atkinson, the co-owner of The Zero Co. Bottle Shop, as well as The Zero Proof CEO and Co-Founder Sean Goldsmith about Atlanta’s first non-alcoholic bottle shop.
Interview highlights:
How two best friends, both on breaks from drinking, compared notes and got inspired:
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