Super Bowl bets placed online surged this year, verification company says

Matt Smircich, of Hamburg, N.J., makes sports bets at the Hard Rock casino in Atlantic City, N.J., Friday, Feb. 2, 2024. On Tuesday, Feb. 6, 2024, the American Gaming Association estimated that a record 68 million Americans would wager a total of $23.1 billion on this year's Super Bowl, legally or otherwise. (AP Photo/Wayne Parry)

Online betting on the Super Bowl surged this year, with many gamblers waiting until right before the kickoff to place their wagers, according to a company that tracks the location of internet gamblers.

Data released Monday from GeoComply shows that the number of verification checks it carried out over the weekend increased by more than 22% from last year.

It processed just over 122 million checks this year in 28 of the 29 states that offer online sports betting, excluding Florida.