The ‘Unlovable Brats’: Atlanta’s New Civil Rights Movement

Organizers with #ATLisReady gather on the steps of Atlanta City Hall on July 26.

Atlanta made a decision to do civil rights differently in the 1960s. Violence in the streets would not play out here. There were no dogs and no hoses. Politicians met with corporate leaders, civil rights advocates and the church to do things in a manner that did not end with atrocity as seen in other Southern cities.

It was a gentlemen’s conversation, rather than a brawl of ideals. This allowed the city to prosper financially and civically in a time when it didn’t seem realistic. That approach became known as the “Atlanta Way.”

Enter #ATLisReady, a movement that started on the internet, but did not stay there. A group of organizers decided it was time for a movement that looked more like them.