A Super Bowl ad for Ram trucks that featured the voice of Dr. Martin Luther King Jr. is showing the divide between King’s children when it comes to representing his legacy.
The ad features people performing acts of service set against King’s words. It comes months before the 50th anniversary of King’s assassination.
In Twitter posts Sunday night, King’s daughter, Bernice King, and the King Center for Nonviolent Social Change, founded by Coretta Scott King said permission to use King’s voice would not have come from them.
Read this story now for free
To continue reading, sign up for our newsletter and get unlimited access to WABE.org
You can select your preferences for news and local content. We will never share your email address. Learn how your newsletter sign-up will support WABE and Public Media