The city of Atlanta is making a push to raise its international profile and lure more overseas companies. According to this week’s Atlanta Business Chronicle, Invest Atlanta, the city’s economic development arm, wants to hire a firm to pitch the city as a destination for foreign investment and corporate expansion.
This is the first time the city is seeking outside representation for business attraction from foreign markets.
The firm will “implement tactics that will attract direct foreign investment, increase international lead generation, and enhance corporate relations for select global markets,” according to a request for proposal (RFP) issued Nov. 23. Atlanta did not disclose its budget to fund the initiative.
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