How the Atlanta Dream gained transformative success amid the WNBA's growing popularity

Atlanta Dream Guard Rhyne Howard dribbles past Minnesota Lynx Guard Tiffany Mitchell. (Matthew Pearson/WABE)

The Atlanta Dream set down roots in metro Atlanta over a decade ago, but in recent years, the team has transformed its staff and connection with fans. 

The Dream had a short-lived playoff run this year, but this team is not the only organization gaining popularity. The entire WNBA is on the rise. 

During this year’s regular season, Dream fans committed to high enthusiasm and support, especially at home games in College Park. The fans’ support at Gateway Arena translated into the most sold-out home games than any other team in the league, according to the WNBA.