Today, Atlanta’s local Hispanic television station, Telemundo Atlanta, will debut two 30-minute Spanish language newscasts.
Journalists working on the broadcasts say the city’s growing Hispanic population and critical issues facing the community make now the perfect time to launch.
The first newscast will air at 6pm, then another at 11pm. Judith Martinez-Sadriis the news director and anchor of Telemundo Atlanta.
She says the station is changing from a 90 second news brief to airing two 30 minute newscasts.
The station’s mission according to Martinez-Sadri,
“One is to obviously inform our local community, anywhere else.”
Besides just reporting the news, Martinez-Sadri says the evening and nighttime newscasts also provide advertisers a way to connect with the Hispanic community,
“We know how important the Hispanic market.”
Telemundo Atlanta is currently available on Comcast, the Dish-Network and AT&T U-Verse cable in metropolitan Atlanta.